"On average, every American has a very high risk of diabetes," CDC investigators announced at the Scientific Sessions of the American Diabetes Association this June. The Centers for Disease Control (CDC) estimates that the prevalence of individuals with diagnosed diabetes increased approximately 104% between 1980 and 2004.

Information on the prevalence of diabetes in your community can be found in the NRC Healthcare Market Guide (HCMG).   In the National Market, in 2003, 12.24% of HCMG respondents reported diabetes in their household. In 2005 19.26% reported diabetes in their household, an increase of almost 7 percentage points.  

While the National percentage of respondents who reported diabetes in their household in 2005/06 was 19.26%, by MSA the percentages ranged from 11.1% in Johnston , Pennsylvania to 27.4% in Augusta , Georgia .
 
You can analyze all chronic conditions by demographics, enabling you to better understand your community.   For example, a look at diabetes analyzed by household income in the National Market reveals that, as reported income declined, the percentage of respondents who reported diabetes increased.

The American Diabetes Association Fact Sheet on Diabetes says  that "self-management education (DMSE) is an integral component of medical care." Most hospitals now offer patient education and community health and wellness programs, including diabetes self-management and education.   The Healthcare Market Guide can help you to better define your target market for these services.

Sources

American Diabetes Association
http://www.diabetes.org/

Centers for Disease Control (CDC) Diabetes Public Health Resource
http://www.cdc.gov/diabetes/

Did you know ... in 2005/06, 10.4% of all HCMG respondents reported no chronic conditions in their household.