Welcome to Ticker's complete brand measurement narrative: BrandArc. Built upon 30 years of hospital branding research, including NRC’s Consumer Decision Model, BrandArc is a pathway to understand how you are leveraging consumer awareness and converting patients into loyal advocates.

Does your brand have positive or negative momentum? Do consumers think of you as a best friend or just an acquaintance? In consumers’ own minds, what makes your hospital unique and different? BrandArc can answer these questions and help Ticker clients measure their brand quickly and accurately. BrandArc decks are easy to read and share, providing immediate clarity to your brand’s performance anytime.

 

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News

Achieving "Consumer Certified" Advertising
On Tuesday, January 31st, you’re invited to join Ryan Donohue, Ticker’s Program Director, as we examine solutions to some common advertising ailments.

Ticker Members: Take Advantage of Your Ticker Dashboard
On Wednesday, February 1st, Jayme Nicklasson, Dedicated Advisor at NRC Ticker, will help you understand how to read, interpret, and track your dashboard data.

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Consumer Choice Award

National Research Corporation annually provides Consumer Choice Awards or the most-preferred hospitals in over 300 U.S. Markets. Winners, named in Modern Healthcare magazine, are selected from the nation's most comprehensive, nationwide consumer health care profile, the NRC Healthcare Market Guide. It's data represents consumer surveys from over 250,000 households in the U.S. Consumer Choice Awards for hospitals are based on consumer preference responses. This is the eleventh year NRC has awarded hospitals whose consumers have recognized them for providing quality healthcare services.

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